Record
Listening Booths

By Doug Boilesen, 2019
Private listening booths and demonstration
rooms were designed to focus the customer's listening experience when
shopping for a new machine or record. As such they were another way
the phonograph was advertised and supported in its promotion of records.
The following advertisement and others
from The Talking Machine World gives some testimonials regarding
increasing profits in selling machines, advantages of such rooms,
and reasons to buy a Unico Design.

Installation for The
Aeolian Company, Cincinnati, Ohio, The Talking Machine World,
February 15, 1915

Installation for L. K.
Beach, Design Number Two, Columbus, Ohio, TMW 1915


The Talking Machine
World, February 1915 - Installation
for Fulton Music Company, Waterbury, Conn. - The Talking Machine
World, May 1915.

Silverstone Music Company's
Concert Chamber "devoted exclusively to the exploitation of the
Edison Diamond Disc." "This concert chamber is on the first
floor and easy of access, besides five other spacy booths devoted
to the demonstration of the Diamond."
"The peculiar construction
of this hall produces ideal acoustics, due to the fact that the roof
and ends are oval shaped, lending an artistic and esthetic appearance
to the eye. The color scheme is white enamel and tan with a background
of art glass, specially designed in which the word "Edison" shows
in an upper pane and the instruments, the Lyre, Violin, and Flutes
designed in contrasting colors of art glass representing musical art."
Edison Phonograph Monthly March 1915

"Is Your Stage Setting
Harmonious?" - Unico's "ADAM"
design - The Talking Machine World, May 15, 1919

Fletcher's Music Store
record listening booths, circa 1920's Courtesy City of Victoria
Archives, Victoria, BC

The New York Public Library
Phonograph Booth, Mortimer
Cohen, Staff (From New
York Public Library)

Record Listening Room,
Saturday Evening Post, April 19, 1952

The following photos are
from a delightful series of photographs titled
c. 1955 Vinyl listening booths Sampling the hits -- and a cigarette
by Alex Q. Arbuckle.

Listening
Booths, HMV, 1955 (Courtesy Alex Q. Arbuckle) - Nov.
24, 1955 IMAGE: JOHN DRYSDALE/KEYSTONE FEATURES/HULTON ARCHIVE/GETTY
IMAGES

Listening
Booths (Ibid.)

The listening booth featured
in a 1959 7-Up ad shows that the booth could be more than a place
to preview records before purchasing one.

These listening booths
were shown in a 1960 Winston cigarette ad on the backcover of TV
Guide.

Listening Booth in
Record Store, "Mission Impossible - Rogue Nation" ©2015
Paramount Pictures.

Sonos’
concept store has cabin-shaped listening rooms - Covent Gardens,
London 2020.

Lisa Simpson listening to records in record store.The Simpson's.
Listening Bars
On the July 5, 2026 CBS TV show "Sunday Morning," one segment was devoted to listening to LP's in specialized listening bars designed for that purpose.

In Japan, listening bars (often called jazz kissas) started gaining popularity back in the 1930s. But similar venues have exploded in the U.S. in recent years, popping up everywhere from Minnesota (like noma hifi in Edina), to Missouri (XO HiFi in Kansas City), to Colorado (ESP HiFi in Denver).
"Seattle's Shibuya HiFi is a listening bar. While guests can chat and sip cocktails in the lounge, they leave behind their drinks, and their shoes, as they settle into the back room to enjoy full-length albums in a communal setting. An evening might feature anything from Bjork to David Bowie." (CBS Sunday Morning, July 5, 2026).
WATCH "Reclaiming the lost art of listening to music", Sunday Morning, CBS, July 5, 2026 for more details.

Devon Turnbull's installation, "HiFi Pursuit Listening Room Dream No. 3," at the Smithsonian's Cooper Hewitt Museum in New York City. The exhibit features rotating playlists of jazz, classical, ambient sounds and other genres. (Courtesy CBS News, July 5, 2026.